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November 2009
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THE BROOKS BLOG

The Adrenaline GTS 10 car!

One of the questions we frequently get asked is: What’s the real difference between the Brooks Adrenaline™ GTS 10 (the newest version of our best-selling Go To Shoe) and our other shoe in the support category, the Trance 9 ?

Someone who wears the Adrenaline™ GTS 10 could also wear the Trance 9 , as they provide support for the same type of runner: the moderate overpronator. With that said, there are a few key differences between these shoes:

- One of the biggest difference is the fit. The Adrenaline™ GTS 10 has its signature "midfoot wrap." (“Midfoot wrap” is how the upper of the shoe conforms to the middle of the foot. Not just the arch, but also the side of the foot. With a snug midfoot wrap you get a shoe that feels “at one” with the foot.) In comparison, the Trance 9 can feel like it has a roomier, wider toe box.

- The Trance™ 9 provides much more cush in both the heel and the forefoot by using our biggest HydroFlow® XL pad.

- The materials in the upper of the Trance™ are top-of-the-line premium plush and softer, which adds to the cost.

 

The newest incarnation of the Ghost brings back all the style, speed, and springy toe-off action of the original, but with a few key updates that keep you running happier longer. (See Men’s / Women’s.)

 

New and Improved:

  • Cushioning:  We’ve slightly softened the midsole and increased the thickness in the forefoot for extra protection without added bulk. The result is greater, more even cushioning from heel to toe, stride after stride.
  • Overlays: Less is more with the Ghost 2 overlays. We’ve not only reduced the number of overlays, but also made them thinner, more pliable, and more supple. They hold your foot in place, but never get in the way, allowing the Ghost 2 to feel like an extension of your foot in motion.
  • Inherent Stability: A more substantial midfoot shank and a wider footprint under the forefoot give the Ghost 2 the perfect blend of flexibility and stability. Your foot will be free to follow its naturally efficient gait without any danger of being overcorrected.
  • Sockliner: Our new Profile Sockliner is contoured for more support under your arches and a better cup for your heel. It’s also softer than ever before for an increase in comfort and shock absorption.
  • Sustainability:  The Ghost 2 includes Biomogo, our groundbreaking midsole compound that enables quicker decomposition once you’ve put your shoes out to pasture.

Who should wear the Ghost 2?

The Ghost 2 is ideal for the runner with a medium to high arch and a neutral gait cycle who wants a high-mileage shoe for everyday training. Ghost 2 runners like a shoe with balanced and substantial cushioning that supports the efficient work their feet and legs are already doing.

 

Want a neutral shoe with maximum cushioning? Try the Glycerin for men and women.

 

Want an even lighter neutral shoe for tempo runs and faster races? Try the Launch for men and women

 

Brooks Adrenaline™ GTS 10

Woo Hoo! The Adrenaline™ GTS 10, the much-anticipated tenth edition of our best-selling Adrenaline™ running shoe, is here! (See Men’s /Women’s .)

Brooks has diligently worked to evolve the Adrenaline™ line to maintain its signature fit and function runners have come to know and love, while still finding ways to exceed their expectations. In the Adrenaline™ GTS 10, we feel we’ve nailed it. Here’s a quick overview of how it compares to the Adrenaline™ GTS 9.

Improved :
1. Enhanced upper materials and construction to provide maximum comfort and breathability, while maintaining a conforming fit.
2. Asymmetrical upper overlays to create a more secure arch capture.
3. Increased heel bevel to create a smoother transition, a softer lay down, and slower rate of pronation.
4. Caterpillar heel pad;  A more segmented crash pad that customizes the individual’s lay down for the right amount of cushion and stabilization, resulting in a perfect ride for every stride.

Maintained :
1. Signature PDRB® triple-density post on the medial side of the shoe for industry-leading stability.
2. HydroFlow® cushioning in the forefoot and heel.
3. Iconic Adrenaline™ last and shape.

Oh, and did we mention that it’s especially good-looking? We hope you love the new Adrenaline™ GTS 10! We think it will definitely help stability-seeking runners and Adrenaline™ fans Run Happy®!

>>See the full spec sheet here .

Special thanks to Footwear Product Line Manager Carson Caprara for crafting this comparison!

Running a fall marathon? Now’s the time to refresh your shoes if you want to be race-ready. And here’s some extra incentive: buy any pair of Brooks shoes on Brooksrunning.com , and you’ll get a free pair of technical socks. (Limited time only - see details .)

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Brooks Adrenaline GTS 9 and Trance 9

Brooks Adrenaline GTS 9 and Trance 9

Great question came in from a customer today: what’s the real difference between the Brooks Adrenaline GTS 9 (our most popular shoe) and our other shoe in the support category, the Trance 9 ?

Someone who wears the Adrenaline GTS 9 could also wear the Trance 9, as they provide support for the same type of foot: a moderate pronator.  With that said, there are a few key differences between these shoes:

- One of the biggest difference is the fit. The Adrenaline GTS 9 has its signature "midfoot wrap". (“Midfoot wrap” is how the upper of the shoe conforms to the middle of the foot. Not just the arch, but also the side of the foot. With a snug midfoot wrap you get a shoe that feels “at one” with the foot.) In comparison, the Trance 9 can feel like it has a wider toe box.
- The Trance 9 provides much more cush in both the heel and the forefoot by using our biggest Hydroflow XL pad.
- The materials in the upper of the Trance are plusher and softer, which adds to the cost.

Summer racing season is in full swing … and so we welcome the Launch, a brand new neutral lightweight trainer that provides “just enough shoe” and cushioning. The Launch has one goal in mind: let you run fast and not lose any energy in the shoe. Lace these up for mile repeats or tempo runs, and know this shoe will help you hit your splits.

With a nice midfoot wrap, BioMoGo midsole, and carefully constructed forefoot – the Launch embodies the definitions of resiliency and effort-enabler. And the minimally constructed upper keeps you secure in the shoe, but avoids unnecessary weight or possible areas of irritation.  One early reviewer raves: “like running on a cloud…the miles feel effortless in the Launch.”

Added perk: Fans of the old Brooks Burn can finally clean out their closets!

See the full blog post here:

http://greeninc.blogs.nytimes.com/2009/07/07/recycled-cds-and-sofa-foam-for-your-feet/

Men's Infiniti 2 offers supreme cushioning and light support.

The award-winning infiniti 2

Go, Brooks! We recently learned we won two awards from Shape magazine:

  • The Infiniti 2 won the “Best for Distance” Award in the Spring 2009 shoe guide. Shape’s bi-annual Shoe Award selection process uses 260+ women who test shoes from 20 athletic companies in the running, trail running, walking, and training categories.

Brooks Infiniti 2 wins Shape magazine's

  • Brooks, the brand, won a 2009 Green Living Award for the Trance™ 8. New for 2009, the Shape Green Living Award honors people, places, companies, and products that successfully blend fashion and practicality with eco-friendliness.
Brooks wins Shape magazine's first annual Green Living award

As you probably already know, the Trance™ 8 is no longer the only shoe with Brooks’ biodegradable BioMoGo midsole. BioMoGo is now also available in the Adrenaline™ GTS 9, Glycerin® 7, Cascadia 4, and the above-named Infiniti 2.

Both distinctions appear in the popular women’s fitness magazine’s April issue, on newsstands NOW!

Hip, hip, hooray! For the second year in a row, the Brooks Cascadia 4 won “Editor’s Choice” Award in Runner’s World’s Spring 2009 Trail Shoe Guide! The Cascadia 4 received best overall marks after rigorous testing by Runner’s World editors and wear-testers, and being flexed, pounded and prodded at their independent Shoe Lab testing facility.

What makes this shoe so great?

The secret sauce is that the Cascadia 4 is a pure trail running shoe designed from the ground up. Neither a stripped-down hiking shoe nor a glorified road shoe, it combines the best attributes of both. Using our “pivot post construction,” the Cascadia 4 adjusts to undulation in terrain which allows the foot to stay neutral on a multitude of surfaces. Runner’s World also summed it up by saying “The Cascadia offers dependable traction for technical trails, yet is cushy enough so that running short distances on roads won’t beat up your legs.”

This latest version of the Cascadia 4 also offers an assymetrical lacing system (which allows the overlays in the forefoot to be relaxed for wider feet, or snugged up tighter for narrower feet), as well as Brooks’ biodegradable midsole BioMoGo.

The Cascadia 4 is geared for neutral runners with biomechanically efficient strides. Stabilty-seeking trail runners should check out the Brooks Adrenaline ASR 5.

Now go hit the trails!