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February 8th, 2010

THE BROOKS BLOG

Wow! I just read through all the comments on Jim’s recent blog post …what an amazing conversation we’re having on running. I love to see all of this passion and energy around our sport and what we care the most about at Brooks: the run.

As a career long R&D guy, this is particularly exciting to me as it gives my team more opportunity to learn, grow, and explore new methods and technologies that will ultimately allow the runner to run farther, faster, more efficiently, and healthier.

Many of you have asked about research (or lack thereof) regarding the benefits of shod vs. unshod running. One way or the other, show me the proof, right?! Well, while no one has been able to prove whether running with or without shoes causes more injury, we at Brooks have been and will continue to develop and conduct prospective and retrospective studies around running injury prevention. We’re dedicated to reducing running injury risk and have aligned ourselves with some of the top researchers and universities from around the world to help us tackle this. These types of research projects take some time, but we’re making progress and we expect to make some big strides forward this year. Be sure to stay tuned for updates and keep us posted on your thoughts, comments and suggestions!

Keep Running,

Pete

Name : Nijah Twigg

What is your job at Brooks : Customer Specialist—part of a newly developed customer-support focused team.

Pets : Only child, spoiled rotten, center of our universe, Duncan. All-white beautiful mutt of a dog!

Favorite movie : Princess Bride and Count of Monte Cristo—equally enjoyed.

Explain your love of Zumba : I love this class because I am sore in all of my target muscles the day after, yet during I feel like I’m just dancing.

Your favorite Spring 2010 apparel item : Glycerin T

Why it’s awesome : Soft, luxurious, easy flatter fit, cool breathability and everyday wearability. Transitions from sleep to exercise to casual mall wear. Love it, love it, love it! Perfect with Viva Flare or my fave pair of jeans.