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May 2009
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May, 2009

THE BROOKS BLOG

Derek Scott of Brooks Team Indiana Elite broke the magical four minute mark for the mile at the Festival of Miles elite race in St Louis on Saturday.  Scott ran 3:57.87 to become the 324th US citizen to break four minutes in the mile, joining teammate Jordan Fife (US sub-4 #305).  Scott placed 2nd in the race to 2008 US Olympian Leo Manzano, who also set a lifetime best running 3:55.  Scott has now set PR’s in 2009 in the indoor mile, indoor 3k, outdoor mile, and outdoor 5k.  Scott will attempt to set a new PR in the outdoor 1500m on Saturday at the American Miler’s Club races in Indianapolis.

A quick recap of our very fun Run Happy® Place Promotion, which happily and successfully concluded on March 31, 2009.

There were 152,196 online entries in the running for a chance to win Brooks’ awesome Run Happy® Place—a Modern Cabana outfitted with treadmill, flat-screen HDTV, stereo system, and water cooler. And, while there were daily random prize winners of Brooks gear and other nifty schwag, only one person won the big enchilada.

Congratulations Barbara G., Jacksonville, FL, the Grand Prize Winner of our Run Happy® Place Promotion! We imagine she’s definitely running very happy these days.

Running shops and other U.S. specialty retailers who sell Brooks shoes and apparel were eligible to enter our Run Happy® Display Contest in March.

The Columbus Running Company of Columbus, OH, was named Grand Prize Winner for its video and song. Their prize? A brand-new treadmill for the store. Congratulations!

The Display Contest had two First Place Winners: Luke’s Locker of Plano, TX, pictured above; and Fleet Feet Nashville in Nashville, TN, pictured below. Each store won Tienkin II Jackets for everyone on its staff.

Finally, The Running Center of Tampa, FL, was the winner of the Bonus Code Retail Store Contest. A grand total of 66,656 store bonus codes were redeemed online. The Running Center led the way with 1,743 online bonus codes redemptions.

Congratulations to all for helping to spread the Run Happy® in March.

Thanks to everyone who entered our impromptu #Run_Happy® contest on Twitter yesterday. We asked runners to tell us “What Makes You Run Happy®?” The prize? A limited-edition Run Happy® Mesh Cap to the top four entries—as deemed by our panel of judges. As you will see, it was tough to pick just four. Congratulations to all of the winners! Each is definitely worth following on Twitter, as are we: @brooksrunning.

Brooks' Limited-edition Run Happy Mesh Cap

The Top 3 Vote-Winning Run Happy® Tweets (Winners 1-3):

@amlemus: #Run_Happy is finding peace on a 10 miler when your world is in chaos. That and eating pizza whenever I want.

@TheHappyRunner: #Run_Happy — Just getting outside and running hard, enjoying what my body is capable of, makes me happy!

@disneyrunner: I run because every stride I can take , like every breath and every day, is a gift not to be wasted

A 3-Way Tie for Run Happy® Tweet Winner 4:

@jeherv: when all the pain goes away and it’s just me and the street and that wonderful feeling of moving

@jboeve: #Run_Happy Running in the Dunes until I get lost. Running until I find my way back is one of the most empowering things I do.

@mitchmajeski: #Run_Happy “Lazy Me” lives on a path of least resistance. When I run, he loses & that makes me happy

A Trio of Run Happy® Tweet Honorable Mentions:

@ahanu: min or miles gritting your teeth in antic of moment all pain ebbs & reach perfect stride and u feel u can accomplish anything

@mudsweatbeers: The moment when feet that’ve been pounding in a slowly-building rhythm suddenly… disappear. Http://bit.ly/UV2EA

@npjohnson: I’m not giving birth this year so I decided to train for a half marathon.

Winners and Honorable Mentions need to send or DM me their name and shipping address. Your cap should arrive within 2-3 weeks (probably sooner).